Gelato Messina

At Gelato Messina, they wanted to pair existing digital assets with new technology to create in-store excitement about their story and products.

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Success Story

“There’s no point putting in a lot of something that’s average because you’re just going to get average. Put in a lot of something that’s really good, you’re gonna get great!”

–Donato Toce, Head Chef, Gelato Messina

How does a company obsessed with quality tell its stories and excite its customers in-store?

Whether coming up with new flavours, new cakes or a new playlist for their stores, Gelato Messina throw themselves into everything they do. They wanted to share that passion for quality and purity with their fans in-store. Gelato Messina sought a partner to help bring their stories to life, nationwide.

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datmedia gelato messina success story

We have great video content. To help customers get to know our products better, and understand the philosophies behind what we do, we wanted to show it on digital signage and touch-screens.

The Objective

  • We wanted to use our digital content to connect with customers
  • Engage customers with our obsession for quality
  • Reveal how creativity is at the heart of our brand
  • Inform customers about the origin of our ingredients
  • Create an ‘endless aisle’ opportunity to order products

Gelato Messina utilised the following datmedia technology solutions

Featured Solutions

The results

Success:

with in-store digital signage, we can tell more people about our products, their provenance and our passion to do things differently.

We partnered with datmedia who introduced touch screen kiosks and a digital signage solution in our stores. datmedia’s Laqorr CMS lets us enhance customer experience on our network of digital signage screens and kiosks.

–Declan Lee,
Owner and Brand Manager, Gelato Messina.

OUr feedback

“We value how datmedia makes it easy for us to connect with our customers”

-Declan Lee, Owner and Brand Manager, Gelato Messina.

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