In partnership with Google and People Equity, datmedia recently hosted the CX done Better, Smarter, Faster summit in Melbourne.

It was an opportunity for heads of marketing, digital, IT or indeed anyone who wanted to share in the latest thinking around improving customer experience (CX).

“82% of Australian shoppers conducted online research prior to purchasing products” *

David Eglin (Chrome Lead Google Australia New Zealand) broke open the crystal ball to look at the future of the shopper journey, and how for some of the most successful retailers, that future has already arrived.

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Understanding the importance of integrating the physical and digital with tools like Google Lens, and how to remove the barrier between online and offline shopping, is the path forward, he said.

datmedia’s General Manager Sam Dalzell expanded on this theme with his take on how cloud technology is the cornerstone of digital transformation and how that affects CX today and into the future.

They were then joined by Hayden McDonnell (Bendigo and Adelaide Bank), Brent Della Valle (Plus X) and Jason Pollard (Public Design Group) who shared their experiences in a lively panel discussion about the challenges and exciting opportunities presented by transforming CX in companies large and small across Australia.

It was clear that there’s no one-size-fits-all solution for the integration of digital when improving CX, but it was clear that this is something we can all do better, smarter and faster. The journey starts with strong foundational data and understanding what experiences your customer wants.

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Completing the loop between online and offline engagement, and not being afraid of where that can take your business, is paramount. Finally no one gets it right first time. It’s vital to experiment and find out what works best for you and your customer.

If you’re at the start of such a journey, or interested to learn how datmedia can help improve CX for your company, don’t hesitate to get in touch with us.

*Source: KANTAR/Google Future Consumer, 2019

Commercial touch-screens add wow-factor to a digital signage network. They also require an extra level of strategy and planning to ensure that a touch screen adds value and convenience to the user experience.

Let’s start with placement – where are you going to put the screen and what sort of protection does it need? Can you run power and data safely and securely to the location? Since the media player is usually integrated with the display, will the unit have the processing grunt you need to run content and engage viewers.

It is also very important to consider the content that users will be navigating through. What is the content strategy and how will that content be hosted, delivered and updated?

As with choosing any kind of display, there’s a lot to think about.

A touch screen kiosk needs to:

  • be robust enough to run any video content without freezing
  • have a warranty that supports 16/7 or 24/7 commercial use
  • be housed in a tamper-proof but accessible space
  • be built to a high standard with appropriate safety approvals

As you can see, there are a number of decisions that need to be made when choosing a touch screen kiosk, and we’re here to help guide you through that process. To get the discussion going, we’ll need to know a few things.

  • Will you be using a custom app or connecting to a website?
  • How will the content be managed and updated?
  • What sort of mounting will you need – wall, pole or other?
  • Do you require shop-fitting to house the display?
  • Is power and data readily available?

Fortunately, we’ve done a lot of the hard work matching touch-screen kiosks with specific use cases and are experienced system integration partners for brands like Aopen whose kiosks are fit for purpose and ready to carry the load in a busy, commercial environment.

Your business needs are unique and accordingly we will work with you to make sure your touch screen kiosk is fit for purpose.

Learn more about getting the touch screen kiosks for your network. Call or email us today and let us help pull all the moving parts into a proven and reliable digital signage solution to meet your specific needs.

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Having the correct display is one of the keys to a good digital signage network, but unless it’s connected to the right kind of media player you’re inviting trouble.

Many players simply don’t have the processing heft required to run digital signage all day every day. Others may not have the connectivity required to communicate reliably with the server housing your media files. And there are many others that don’t have the commercial warranty you need to rely on.

Many commercial displays also come with in-built media players that may or may not meet your needs and be compatible with your scheduling software.

As you can see, there’s a lot to think about when choosing the right media player.

It is important to ensure the media player you choose is the right fit. You need to know it won’t distort your media files and is always ready to run content and engage viewers.

A media player needs to:

  • be robust enough to run any video content without freezing
  • have a warranty that supports 24/7 commercial use
  • be housed in a tamper-proof but accessible space
  • have sufficient and appropriate outputs for your display

As you can see, there are a number of decisions that need to be made when choosing an media player, and we’re here to help guide you through that process. To get the discussion going, we’ll need to know a few things.

  • Do you plan on running 4K or UHD media files?
  • Will the player be housed on the display screen, or located elsewhere?
  • Is power and data already available?
  • Will you connect via ethernet or WIFI?
  • Do you need to restrict access to the operating system or the physical player?

Fortunately, we’ve done a lot of the hard work matching media players with specific use cases and are experienced system integration partners for brands like Asus, Aopen and Minix whose media players are fit for purpose and ready to carry the load in a busy, commercial environment.

Your business needs are unique and knowing this we will work with you to find the right mix of media players for your organisation.

Learn more about getting the right media player for your network. Call or email us today and let us help pull all the moving parts into a proven and reliable digital signage solution to meet your specific needs.

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Impress your customers with the scale and clarity of a video wall. While having a cinema-sized screen in your business is an enticing prospect, there are a few things to consider before ordering popcorn for prospective viewers.

Sometimes big is too big, so will your customers be able to comfortably appreciate your content? How large and what shape should the display be? Will you need custom-made content for the display? Can power and data be run to the video wall?

There’s a lot to think about.

Because a video wall is an impressive way to showcase your business to customers, it is important to ensure the screens you choose are the right fit. You need to know the video wall is always working and always ready to engage viewers.

Accordingly, a display needs to:

  • be bright enough to be easily read
  • have a warranty that supports 16/7 or 24/7 commercial use
  • have a device that distributes content to the correct panels in your display
  • have controls that allow each screen to be monitored remotely

As you can see, there are a number of decisions that need to be made when choosing an outdoor display, and we’re here to help guide you through that process. To get the discussion going, we’ll need to know a few things.

  • Will the video wall be inward or outwards facing?
  • Is it in a sun-drenched or high-bright area?
  • Is power and data already available?
  • Do you plan on running 4K or UHD media files?
  • Do you require shop-fitting to house the displays?

Fortunately, we’ve done a lot of the hard work matching screens to specific use cases and are experienced system integration partners for brands like Samsung and Philips, companies whose displays are fit for purpose and ready to carry the load in a busy, commercial environment.

Your business needs are unique and because of that we’ll work with you to find the right product to suit the use-case: inwards or outwards facing, standard or high-bright conditions, portrait or landscape, standard, high or 4k definition.

Learn more about getting the right video wall display for your company. Call or email us today and let us help pull all the moving parts into a proven and reliable digital signage solution to meet your specific needs.

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We could all use a little help right now. Whether that’s wrangling the kids with home-schooling, doing a dash through the increasingly weird space that is a supermarket or finding innovative ways to make the bottom line add up.

That’s why we’ve partnered with our friends at Finlease. As they say on their website, they have ‘finance solutions to help’. We understand that signing off on a new digital signage solution, or expanding on the one that you have, is a big commitment.

The figures can be daunting – now more so than ever – however we can help you spread the cost of that commitment.

One of the great features of the Finlease programme is that your signage outlay moves from being a capital expenditure to a more manageable recurring monthly payment, one that comes out of your operating budget instead.

And that lets you do the sums more readily. Ask yourself if the monthly sales income generated by campaigns on your digital signage will cover the monthly repayments? We can certainly help you do the maths on that. If it does, and it should, then you’re in a winning position.

As a supplier on the Finlease programme we’ll do the paperwork for you. It’s another way we can help make things a little easier at the moment.

If this sounds appealing please get in touch and we’ll talk you through the options. We’ll let Finlease talk about the baby orangutang in their marketing, which does make us smile. It’s another way they’re helping right now.

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The flexibility and scale of an LED wall is impressive. They can fit nearly any space, wrapping around corners and curves to engage the most jaded customer. But before you get busy with a tape measure, there are a few things to consider before ordering an LED display.

How large and what shape should the display be? Will you need new shop-fitting, power and data to support the display. Will it require custom-made content?

There’s plenty to think about.

Because an LED display is an impressive way to showcase your business to customers, it is important to ensure the panels you choose will work in the space you have in mind. You need to know the video wall is always working and always ready to engage viewers.

Accordingly, a display needs to:

  • have a dedicated power supply
  • have suitable pixel-pitch for easy engagement
  • have a warranty that supports 16/7 or 24/7 commercial use
  • have a device that distributes content to the correct panels in your display

As you can see, there are a number of decisions that need to be made when choosing an LED display, and we’re here to help guide you through that process. To get the discussion going, we’ll need to know a few things.

  • Will the display wall be inward or outwards facing?
  • How close will customers stand to view the display?
  • Is power and data already available?
  • Do you plan on running 4K or UHD media files?
  • Do you require shop-fitting to house the displays?

Fortunately, we’ve done a lot of the hard work matching LED displays to specific use cases and are experienced system integration partners for brands like Samsung and Absen, companies whose displays are fit for purpose and ready to carry the load in a busy, commercial environment.

Your business needs are unique and because of that we’ll work with you to find the right product to suit the use-case: inwards or outwards facing, standard or high-bright conditions, portrait or landscape, standard, high or 4k definition.

Learn more about getting the right LED display for your company. Call or email us today and let us help pull all the moving parts into a proven and reliable digital signage solution to meet your specific needs.

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More people are working in new ways. They need new tools to work remotely and effectively. They need the power of the cloud.

If you have aging computers and laptops that can’t meet that need, CloudReady might be the answer.

CloudReady transforms old computers into machines that work. It’s a cost-effective solution that gives more power to employees, students, healthcare professionals and frontline workers. It makes them agile. It makes them more productive.

CloudReady is a scalable way for organisations to deploy the secure Chrome environment onto  almost any hardware.

Chrome OS is an excellent solution when you need to control both your fleet of devices as well as the security of your IT systems. CloudReady allows you to install Chrome OS on a computer within twenty minutes.

Almost any device can be used and turned into a Chrome environment with all the security and manageability that enables.

  • Transform old devices and save money
  • Enjoy the security and stability of Chrome OS
  • Enable remote and frontline workers
  • Leverage cloud compatibility
  • Reduce e-waste

It’s time to leverage all the cloud-computing benefits that Neverware CloudReady offers your staff and your organisation.

Don’t waste your budget dumping old computers. Talk to us about turning your pre-loved tech into a secure, cost-effective network of Chrome devices with CloudReady.

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The best device management platform to run your digital signage network.

Google’s Chrome Device Management (CDM) combined with Laqorr, datmedia’s content management system (CMS), provides the perfect platform to build a secure and reliable digital signage network that is easy to manage. Simply load the app onto your Chromebox device, then manage your content from the cloud.

  • Easy to Manage.
    Configure, monitor and remotely troubleshoot all of your devices from one console.
  • Simple Security.
    Chrome devices encrypt your data and receive automatic security updates from Google.
  • Reliable.
    Chrome devices are built to keep working with simple, redundant architecture and no moving parts.
  • Affordable.
    The low total cost of ownership (TOC) of Chrome devices breaks down the barriers to reaching scale.
datmedia chrome enterprise solutions

CHROME DEVICES

Chromebox Mini

​The Chromebox Mini is Chrome’s smallest form factor and one that is ideal for any commercial or corporate environment. This is a speedy, secure and scalable solution for digital signage and interactive kiosks.

Tough and tamper-proof, the Chromebox Mini is ideal for 24/7 use in public spaces and comes standard with a 3 year commercial warranty.

Chromebox i3

Featuring 8th Generation Intel® Core™ processing, the Chromebox Mini has the power of a PC with full support for Chrome and Android apps including Laqorr. It supports 4K/UHD displays for super-sharp display and powerful productivity. The Chromebox i3 comes with a 1 year commercial warranty.

Chromebox Commercial 2

Tough and tamperproof, the Chromebox Commercial 2 is an enterprise solution for digital signage, kiosk and video walls. A powerful and reliable commercial grade media player, the Chromebox Commercial 2 supports 4K/UHD output for incredible resolution. It can operate 24/7 and comes standard with a 3 year commercial warranty.

Chromebook Flip

​The Chromebook Flip combines powerful processing with a startling 360° hinge that lets you flip between a high-performance Chromebook or a handy Chromebook tablet. This versatile touchscreen device frees you to work anywhere, anytime with thousands of Chrome Apps including Laqorr. The Chromebook Flip has long lasting battery life and lightning-fast USB-C inputs. Comes with a 1 year commercial warranty.

Chromebase Mini

The 10″ Chromebase Mini is a commercial grade multi-touch device that is perfect in

high traffic environments. Portability and flexibility makes the Chromebase ideal for digital signage, kiosk, POS, self-service, meeting room management and frontline workers. Chromebase Mini comes standard with a 3 year commercial warranty.

Reaching customers with digital signage when they’re outside your business can be a challenge. Weather is an important consideration, but there are several reasons why putting a screen outside requires some thought.

Housing is an obvious starting point – where are you going to put the screen and what sort of protection does it need? The housing needs to be weatherproof, bug proof and tamper resistant. It will need power and data – can you run it safely and securely to the location?

There’s a lot to think about.

Because the display is the intersection between a customer and your business, it is important to ensure the screen you choose is the right fit. You need to know it is always working and always ready to engage viewers.

Accordingly, a display needs to:

  • be bright enough to read easily
  • have a warranty that supports 16/7 or 24/7 commercial use
  • be housed safely and securely
  • be able to withstand weather extremes
  • have controls that allow each screen to be monitored remotely
  • be built to a high standard with appropriate safety approvals

As you can see, there are a number of decisions that need to be made when choosing an outdoor display, and we’re here to help guide you through that process. To get the discussion going, we’ll need to know a few things.

  • Will the display be standalone or fixed to the building?
  • Is it in a sun-drenched or high-bright area?
  • Is power and data already available?
  • Do you plan on running 4K or UHD media files?

Fortunately, we’ve done a lot of the hard work matching screens to specific use cases and are experienced system integration partners for brands like Samsung whose outdoor displays are fit for purpose and ready to carry the load in a busy, commercial environment.

Your business needs are unique and knowing this we will work with you to ensure we find the right outdoor display for your use case.

Learn more about getting the right outdoor display for your company. Call or email us today and let us help pull all the moving parts into a proven and reliable digital signage solution to meet your specific needs.

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There’s a world of choice when it comes to selecting the indoor digital signage display that’s right for your business.

It’s easy to be tempted by the cheap price of a low-bright, domestic screen you can order online. But will it last? Is it compatible with your preferred software solution? Will the warranty be supported? Most important, will your customers actually be able to read it?

In the end, you get what you pay for.

Because the display is the focal point of your network, this is where the customer interacts with your business, it is important to ensure the indoor digital signage display you choose is the right fit. You need to know it is always working and always ready to engage viewers.

Accordingly, a display needs to:

  • be bright enough to easily read
  • have a warranty that supports 16/7 or 24/7 commercial use
  • have controls that allow each screen to be monitored remotely
  • be built to a high standard with appropriate safety approvals
indoor digital signage display

As you can see, there are a number of decisions that need to be made when choosing a display, and we’re here to help guide you through that process. To get the discussion going, we’ll need to know a few things.

  • Will the display be facing indoors or outside?
  • If outside, is it in a sun-drenched or high-bright area?
  • What sort of mounting will you need – wall, ceiling poles, or other?
  • Do you require shop-fitting to house the display?
  • Do you plan on running 4K or UHD media files?

Fortunately, we’ve done a lot of the hard work matching screens to specific use cases and are experienced system integration partners for brands like Samsung and Philips, companies whose displays are fit for purpose and ready to carry the load in a busy, commercial environment.

Your business needs are unique and because of that we’ll work with you to find the right product to suit the use-case: inwards or outwards facing, standard or high-bright conditions, portrait or landscape, standard, high or 4k definition.

Learn more about which indoor display is right for you. Call or email us today and let us help pull all the moving parts into a proven and reliable digital signage solution to meet your specific needs.

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